Australian retailers are notoriously bad at optimising their websites for mobile visitors. Yet at least 25% to 30% of your website visits will be via mobile and tablet. For one client, I’ve watched their sites’ visits from mobile devices go from 6% to more than 30% in 18 months. Mobile device driven eCommerce is just not […]
Mobile phones are changing the way we use social media
This infographic confirms what we already know: global access to social sites and networks via mobile phones is growing at a rate even higher than the uptake of smart phones . My favourite statistics from this:
* People who use Facebook on their phones are twice as active than non-mobile users.
* Growth in mobile access to Facebook grew by 112% year on year whereas Twitter access via mobile grew 347%