- January 28, 2013 What’s your showrooming strategy?Australian retailers are notoriously bad at optimising their websites for mobile visitors. Yet at least 25% to 30%...
- January 1, 2013 Digital trends for prestige brandsThanks to L2, this nifty video predicts some key trends for prestige and luxury brands doing digital marketing...
- October 14, 2012 The New Age of Blog Monetisation: Blogging for CashThe last SMCSYD event, the new age of blog monetisation, sparked some interesting discussion. Here's the panel Daniel Kjellsson, FELLT.com ...
- August 17, 2012 ASB Ruling – Implication for Brands in FacebookThe ASB ruling has been made without clear understanding of the functionality of the Facebook platform, particularly that...
- March 22, 2012 How do you attribute digital monetisation?I spoke at ad:tech Sydney last week, the session Don’t Sell Me ... Tell Me - The Attribution...
