Digital Tip digital and social media advertising

Digital Tip

Digital advertising & social media marketing, Sydney, Australia

iPhone apps

What’s so great about Tumblr?

Tumblr, the NY based, mini blogging or micro blogging service, seems to be reaching critical mass, now hosting more than a million blogs. It’s been described as “the easiest way to share yourself” It’s the essence of the social web – Tumblr has had some high profile blogs get book deals based on popularity along, such as LATFH, and This is Why Your Fat. Smart copy and ideas get a lot of traction, like Wordboner, and Steal Our Ideas. Tumblr has created an entire sub-culture of categorized, sharable content, F***Yeah Tumblrs such as F***YeahBabyAnimals.
If you’re not familiar with it, its like a cross between Twitter and a more traditional blog such as Wordpress or Blogger. I fell in love with Tumblr a few months ago, because its so easy to use and intuitive. It became a way to keep the photos, conversations and links recorded in a timeline. I realised when I started using it that I’m a compulsive sharer, and it became a fun extension of the kinds of things I like in my personal life, a more aesthetic focus than my Wordpress blog where I write about work related subjects
What’s so great about Tumblr then?

iPhone, AFL and social media

Being a big Australian Football League fan, (and Sydney Swans member), I was chuffed when the ultimate AFL application Aussie Rules Live was released. It has pretty much everything you need to follow your team and all the others, including live scores when the games are on.

AFL is a social game, with footy tipping giving you a reason to have a competition between your friends to see who gets through to the top of the ladder. You can extend your network outside of your immediate network to others who are also passionate about sport. It adds another dimension to use a tool such as Twitter to keep in touch with your favourite team for me its @sydneyswans, and your real and online friends live while the game is on.

How iPhone shapes social media

The infographics display from Apple’s WWDC conference has generated a lot of buzz. What’s really interesting is what it represents:

* There are now 50,000 + iPhone (and iPod Touch, so iPhone OS) applications less than a year since release of iPhone 3G.
* The displays are representing 20,000 of the most downloaded applications
* More than 1 billion apps downloaded, the milestone was reached in April 2009, again less than a year since iPhone 3G
* 3,000 apps are downloaded every minute
* New iPhone 3G S is faster, with video capabilities & even edit your video on the phone and share it straight to YouTube

I am an unashamed iPhone champion, I got one the day it was released in Australia. However, there are loads of detractors who keep looking for an iPhone killer, lauding Android, Blackberry and various Palm and Windows OS devices. The figures from Apple are significant enough to keep the competition at bay at least for the moment:

branded iphone applications

I’m not averse to a little branding on my user experience especially if you can give me an interactive reason to engage with your brand. So which branded apps are still on my iPhone? Style.com iphone apphelps me get my fashion fix on the go. With great content images, videos from  all the major fashion […]

iPhone apps continue to rock my world

Thanks to WordPress app for iphone I can now update my blog through my iPhone. Which is really handy considering I am sans computer at home at the moment. And also continues to show the iphone is more a palm top computer than anything else. A few months on, and my most used apps are: […]