- January 10, 2010 Social mashup goes mainstream: Pepsi Hit RefreshEarlier this week, Pepsi Australia's Hit Refresh social media and heavyweight outdoor campaign started it's promotions activation phase,...
- December 6, 2009 Why filmmakers should care about social mediaI gave this presentation at the 17th Annual World Congress for Science and Factual Producers in Melbourne on...
- November 11, 2009 Radical Authenticity: MC Hammer at Social Media Club SydneySocial Media Club Sydney (SMCSYD) was transformed last night, 10th November 2009, spellbound by one unique individual, the...
- October 12, 2009 what are the rules of social media?A friend who runs a very successful business was contacted via email recently as he'd been held up...
- October 5, 2009 the cornerstones of social strategyI've been working on a number of social media campaigns lately, some really long term and some short...
